How to Choose the Right Opportunity Zone Investment for Your Portfolio
By Todd Vitzthum 3 min read

How to Choose the Right Opportunity Zone Investment for Your Portfolio

The Unique Benefits and Potential of Opportunity Zones

Opportunity Zones (OZs), designated by the Tax Cuts and Jobs Act of 2017, provide tax advantages that encourage investment in economically distressed communities across the United States. By reinvesting capital gains in Qualified Opportunity Funds (QOFs) that fund projects within these zones, investors can defer and reduce taxes while supporting economic growth in underserved areas. However, not every OZ investment suits every portfolio; choosing the right one depends on factors like financial objectives, holding period, and community impact goals.

 

Defining Your Investment Goals and Timeline

  1. Identify Your Financial Objectives

    • Growth vs. Income: Determine if you’re seeking long-term capital appreciation or regular income, as different OZ projects will align with either growth or cash-flow objectives. For instance, residential developments may offer stable rental income, while commercial projects might yield high appreciation.

    • Tax Benefits Priority: OZs offer tax deferral and potential exclusion of gains on new investments after 10 years. Decide how much these benefits influence your timeline and financial planning.

  2. Establish Your Investment Horizon

    • Long-Term (10+ Years): Some investors might want to hold until the 10-year mark to maximize tax-free gains. Longer-term projects, such as mixed-use or industrial developments, often benefit most from extended holds. 

    • Exit Strategy Compatibility: Aligning an OZ investment’s timeline with your exit strategy is essential. Consider if you’re comfortable with a prolonged hold or if you might prefer projects with flexibility for earlier exits.

 

Evaluating Potential Opportunity Zone Locations

  1. Research Economic Trends and Growth Potential

    • Population and Job Growth: Look for OZs in regions experiencing economic and population growth, which often signals demand for housing, retail, and services. Cities like Phoenix, Atlanta, and Austin, with their strong economies and OZ programs, attract diverse investors.

    • Development and Infrastructure Support: Areas with active local government or private initiatives, like transit upgrades, business-friendly policies, and redevelopment incentives, tend to support higher returns and lower risk [NAIOP; US EPA].

  2. Assess Location-Specific Risks

    • Neighborhood Stability: Evaluate the neighborhood’s safety, crime rates, and recent property values to determine stability and potential for growth.

    • Environmental and Climate Considerations: Properties in flood-prone areas or regions with extreme weather might carry higher insurance and maintenance costs, impacting returns and long-term viability [Economic Innovation Group].

 

Understanding Qualified Opportunity Funds (QOFs)

  1. Choose Between Public and Private QOFs

    • Public QOFs: Large, professionally managed funds typically offer diversification, as they invest in multiple projects and regions. They often provide less control but can be convenient for passive investors.

    • Private QOFs: Smaller, privately managed funds may offer specific location or project focus, appealing to those wanting greater influence over investment decisions.

  2. Analyze the Fund’s Investment Focus and Track Record

    • Sector Specialization: Some QOFs specialize in residential, commercial, or mixed-use properties. Choose one that aligns with your asset class preference and risk tolerance.

    • Fund Manager Expertise: Review the fund manager’s experience and track record, particularly in managing OZ projects, which have unique regulatory and compliance demands. This is crucial for ensuring compliance with OZ rules, especially the requirement to improve or substantially transform properties within a set timeframe [U.S. Economic Development Administration].

 

Evaluating Project-Specific Factors

  1. Assess the Type and Scope of Development

    • New Construction vs. Rehabilitation: Rehabilitation projects may offer faster returns due to lower construction risks, while new construction often requires more time but can yield higher appreciation potential.

    • Mixed-Use Potential: Projects that combine residential, commercial, and retail spaces can provide diversified income streams and higher community impact, potentially offering more stable returns during economic fluctuations [Census.gov].

  2. Review Financial Projections and ROI Potential

    • Cash Flow Projections: Examine projected cash flows to gauge income potential, especially for projects expected to generate rental income.

    • Appreciation Potential: Evaluate the appreciation outlook based on local market trends, future demand, and competitive positioning of the project.

 

Understanding Risk Factors and Mitigation Strategies

  1. Economic and Market Risk

    • Cyclical Sensitivity: Some OZ investments, like office spaces, may be more susceptible to economic downturns. Consider market conditions and the potential resilience of your investment type.

    • Interest Rate Impact: Rising interest rates can affect financing costs for OZ projects, influencing cash flow and returns. Understand how rates might impact both the project and your returns over time.

  2. Compliance and Regulatory Risks

    • Project Completion Deadlines: OZ projects must adhere to timelines for substantial improvements. Delays could lead to penalties or loss of tax benefits. Choose projects managed by experienced developers who can navigate compliance efficiently.

    • Reporting and Transparency: Ensure the QOF provides clear and regular reporting on project progress and financials. Transparent funds are often more diligent about compliance, reducing the risk of penalties [NAIOP; Economic Innovation Group].

 

Assessing Community and Social Impact Goals

  1. Consider Local Community Benefits

    • Affordable Housing: Projects that address housing shortages, especially affordable housing, often align with local needs and can enjoy community and government support.

    • Job Creation and Economic Uplift: Projects providing employment or supporting small businesses contribute positively to local economies, which can enhance project success and attract additional funding or subsidies [US EPA].

  2. Evaluate Environmental and Sustainability Goals

    • Green Building and Energy Efficiency: Eco-friendly projects may qualify for additional incentives, reduce long-term operating costs, and attract socially conscious tenants or buyers.

    • Sustainable Urban Development: Consider projects that incorporate green spaces, walkability, and transportation access, as these elements often enhance property value and community quality of life​ [U.S. Economic Development Administration].

 

Choosing the Right Opportunity Zone Investment for Long-Term Success

Selecting the right Opportunity Zone investment requires thorough research and alignment with your financial and impact goals. From understanding the local economy to assessing specific project risks and benefits, each factor plays a role in ensuring your OZ investment is a sound addition to your portfolio.

By focusing on growth-oriented locations, reliable fund management, and projects with tangible community benefits, investors can maximize both their financial returns and their positive impact on underserved communities. Ultimately, your ability to vet the sponsor, the management of the fund, the fundamentals of the deal and underwriting, and leverage those relationships will be predictive of your long term success in Opportunity Zones.

 

If you'd like to speak to someone, please reach out and set up a conversation with an Opportunity Zone expert to review your options.

Todd Vitzthum

About the author Todd Vitzthum

Todd Vitzthum is a seasoned executive and founder of ACARA, bringing nearly twenty years of experience in corporate commercial real estate to the firm. His extensive background includes leadership roles at renowned companies such as CBRE, Cushman & Wakefield, and Greystone. Todd has garnered numerous awards for his brokerage achievements and is highly respected for his expertise in complex land use and joint venture projects. His impressive portfolio in the multifamily sector encompasses thousands of units and billions of dollars in completed apartment properties. An active member of the Urban Land Institute, Todd has also co-chaired the Oakland Land Use Committee and collaborated with multiple municipalities across California. Beyond his contributions to ACARA, Todd is a recognized industry leader and currently oversees the National Multifamily Platform for eXp Commercial. Originally from the Midwest, he now resides in Northern California with his wife and three children.

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